Heliosys Technologies – Digital Marketing Expert 230 views

Company Profile

Heliosys Technologies is a niche software engineering and business solutions company delivering high impact, intuitive solutions to its clients to achieve their goals. We are committed to exceed all customer’s expectations by delivering innovative solutions. Heliosys Technologies collaborates with its clients to help them become high-performance businesses and governments. Started in 2002, Heliosys Technologies serves financial service companies, schools, non-governmental organizations, event management and manufacturing companies.

Job Responsibilities

  • Candidate should have a passion for online marketing, technology and intuitive with new or creative ideas to reinforce our marketing campaign.
  • Add content on WordPress platform and apply SEO techniques for ranking on SERP.
  • Assist in the formulation of strategies to build a lasting digital connection with clients or consumers.
  • Research and gather useful information and write relevant content as per requirements
  • Responsible to plan and monitor the ongoing activities or presence on social media (Facebook, Instagram, Twitter etc.)
  • Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness.
  • Provide creative ideas for content marketing, updating websites and collaborate with designers to improve the user experience.
  • Write and optimize content for the website and social networking accounts such as Facebook and Twitter and other social media.
  • Develop and update user-friendly content for the website.
  • Track and analyze website traffic flow and provide regular internal reports.
  • Attain key performance indicators such as reducing the website bounce rate, increasing dwell time or improving conversion.
  • Write copy for email marketing campaigns.
  • Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments.
  • Editing and writing skills: You need to devise and edit content for various digital platforms. Writing blog posts may well be an integral part of the job.
  • Preferred if you have knowledge of Photoshop and Corel Draw.
  • Preffered if you have Video editing skills: -Website and social media content will not just be text but frequently visual as well.

Skills Required

  • Knowledge of social media marketing.
  • Good in Market research.
  • Excellent in written and verbal communication skills in English.
  • Having a prior understanding of Trending IT-based products & Services.
  • Knowledge and interest in design tools (Ex. In Design, Adobe etc).
  • Knowledge and interest in Digital Marketing tools – HubSpot, buffer, Hootsuite, MailChimp etc.
  • Knowledge of Photo editing, emailing and posting ads.
  • Excellent knowledge of Relational Databases, SQL and ORM technologies (JPA2, Hibernate).
  • Adwords campaigns.
  • Facebook campaigns.
  • Off Page and On Pages.
  • Planning Structure.
  • Making Keywords and Description.
  • Keyword Planning and PPC.
  • Knowledge of lead generation.
  • Analysis of the specifications provided by the client.

Company name: Heliosys Technologies

Website: http://www.heliosystechnologies.in

Salary:  ₹30,000 – ₹53,000 a month

Experience:  0 – 1 year

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