Birth Marque – Digital Marketing Specialist 84 views

About Company

Birth marque is a leading 360° branding agency based out of chennai with a stronghold onproduct and technology innovation. We take immense pride in working with many market leaders and positioning their brands in the digital world. With our result-driven approaches, we also accelerate the growth of small-scale companies and startups in the marketplace. Our creative thinkers generate the most innovative ideas to help you unlock the power of your brand. We offer the best solutions to elevate your brand equity and achieve extraordinary results.

Job Requirements

  • Understanding of Social Media Ads Campaigns
  • Understanding of advertising on Facebook & Instagram / LinkedIn / Twitter / YouTube Ads
  • Tracking conversions through Pixels.
  • Planning, implementing, and reporting the performance of PPC campaigns for multiple clients
  • Keyword research and analysis
  • Media Planning
  • Budget optimisation and allocation

Platforms:

  • Facebook / Instagram Youtube ads
  • Specifically Add-on – Google Adwords (Display, Mobile App, Video) and Analytics
  • Tools like Google Analytics, GTM in order to implement Re-Targeting.

Job Responsibilities

  • A/B testing with different ad creatives and landing pages to improve CTR
  • Analyse trends, along with qualitative and quantitative data to recommend campaign changes and updates.
  • Track and analyze website traffic flow and provide regular internal reports.
  • Create performance reports with recommendations for improvements.
  • Intra-team coordination to understand how the campaigns can yield more quality leads & conversions
  • Training Media Team members on various aspects of digital advertising

Company name: Birth Marque

Website: https://www.birthmarque.com

Salary: ₹30,000  a month

Experience: o -1 year

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