Digital Marketing Analyst – SEM- Blue Caffeine 120 views

About Company

Blue Caffeine is a data-driven, performance marketing agency that uses AI, Analytics and Automation to power digital brand strategy, communications and growth for its global clientele.

Blue Caffeine focuses heavily on the Real Estate, SaaS and Home Improvement markets.

Job Description

• 1-2 years of experience in marketing Preferred.

• Understanding the nuances of Client Solutions

• Proven work experience in social media marketing (Facebook, LinkedIn, Instagram, YouTube, Twitter) or as a Digital Media Specialist

• Up-to-date with the latest trends and best practices in Social Media Marketing

• Positive attitude, detail and customer oriented with good multitasking and organizational ability

• Strong in Excel and Google Slides

• Under Graduate Degree with specialization in Marketing

Responsibilities

• Overseeing and developing the various client marketing campaigns

• Doing Brand research for projects- Primary + Secondary (Competitor and landscape analysis)

• Devising and presenting ideas and strategies (Pitch Decks) for various client problems.

• Managing client campaigns on Social Media (Campaign management and performance reporting)

• Keeping track of data and analysing the performance of social media campaigns across platforms

• Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information

• Work closely with in-house or external creative agencies to design marketing materials

Salary : ₹8,00,000 a year

Fresher / Experience : Freshers & 1 year Experienced (preferred)