Company Profile
We are a healthcare company that provides you with customized solutions for all your healthcare needs. Be it academia or healthcare industry, we reify ideas into meaningful scientific contributions. Our strength lies in the amalgamation of innovative analytics, technology and medical expertise. We strive to deliver quality outcomes despite geographical barriers. Our array of expertise spans from scientific communication to continuing medical education (CME).
Job Responsibilities
- Assist in managing social media channels (Facebook, Twitter, Pinterest, Instagram, Flickr, YouTube) and editorial calendar to ensure content is timely, relevant, and engaging
- Prepare weekly updates and reports to track growth and success rates of campaigns
- Keep up to date and informed on new social media trends and adapt accordingly
- Identify leaders and influencers (internal/external) and engage them in brand activities
- Assist with website copywriting, proofing, and updating as needed
- Be actively involved in SEO efforts (keyword, image optimization etc.)
- Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
- Collaborate with designers to improve user experience
- Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
- Acquire insight in online marketing trends and keep strategies up-to-date
- Support the Sales team in daily administrative tasks
- Help organize marketing / sales events.
Skills Required
- Bachelor degree in marketing or a related field along with Digital Marketing course
- Proven working experience in digital marketing
- Minimum experience required 1+ years
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
- Experience in optimizing landing pages and user funnels
- Solid knowledge of website analytics tools
- Experience in setting up and optimizing Google Adwords campaigns
- Strong analytical skills and data-driven thinking
- Up-to-date with the latest trends and best practices in online marketing and measurement.
Company name: HealthMinds Consulting Pvt. Ltd
Website: http://www.healthminds.in
Salary: ₹20,000 – ₹30,000 a month
Experience: 0 – 1 year