Job description:
Process Specialist – SEO
JOB TITLE – Process Specialist
ROLES & RESPONSIBILITIES:
- Manage all SEO requests from client and upholding the quality of work.
- Track, report, and analyse all SEO initiatives.
- SWOT Analysis Designed to provide high level insights into a websites’ strengths, weaknesses, Strategy and Planning
- Full SEO Audit – Provides a thorough analysis of the client’s website to identify opportunities in the market and what ongoing activities are needed to achieve SEO success overtime.
- Market Analysis & Opportunity Assessment – a unique analysis specifically designed from client’s objectives.
- Technical Compliance – designed to ensure that the website meets SEO best practices such as HTML, tagging, page speed etc.
- Risk Assessment
- Information Architecture (SEO/UX) – Keyword Alignment
- SEO Migration
- Backlink Cleanse – To remove/prevent penalty or manual spam action.
- Competitor Analysis
- App Store Optimization – ensures that a client’s app meets the app store ranking criteria and maximum rank is achieved on the app search results page.
- SEO Content Strategy, Long Tailed & Page Audits – ensures that clients have content tailored to target customers from a long-tailed perspective to maximize search engine exposure.
- Local SEO – Full report on outlining strategy for SEO best practices.
- Continuous Improvement – designed to increase SEO performance through identifying opportunities & consistent refinement of on page components.
- Standard SEO reporting – SEO progress reports to show development across a number of KPIs.
EDUCATION & TRAINING
- Graduate in Engineering/Technology or Marketing or Science.
- Certified in any SEO tools.
- Platform Trained in SEMRush, Ahrefs, MOZ, Google Webmaster tool, Google Keyword Planner.
- Experience in On-page & Off Page SEO Optimization.
EXPERIENCE
- Fresher
SKILLS & ABILITIES
- Strong attention to detail with excellent communication & presentation skills.
- Strong organization skills.
- Strong MS Excel & MS PowerPoint skills.
- Should possess strong analytical & verbal reasoning capabilities.
- Ability to multi-task on various accounts along with providing inferences on them.
- Should be able to work on different shifts and weekends.
Company Information:
| Company Name | : Paragon Digital Services Pvt. Ltd. | |
| Incorporation year | : | |
| Address | : Tyche Towers, MGR Nagar, 734, MGR Main Rd, Anna Nagar, Perungudi, Chennai | |
| Website | : https://www.paragondigitalservices.com/ |