Experience: 0 – 1 year
About Company
Supernova manages the entire design system lifecycle in one place, without making your team change tools or maintain self-built workflows and integrations.
Job Responsibilities
- Implement digital marketing activities across a broad range of digital marketing channels (SEO, SEM, Social Media, Email, Mobile, YouTube Channels)
- Manage and maintain the company’s owned media including websites, mobile apps, and email
- Manage the creation of relevant and engaging digital content for publishing onto various digital platforms
- Manage social media marketing campaigns
- Manage digital advertising campaigns (SEM, Display, Social, Programmatic)
- Manage SEO campaigns
- Set up conversion, pixel, and event tracking on the website and across various digital platforms
- Conduct research on market trends, brand’s audiences and competitors, and end-to-end consumer journey to drive engagements and conversions
- Analyse digital marketing analytics reports and share insights with the team to develop optimisation plans
- Stay abreast of emerging digital tools and platforms, digital marketing trends, new technologies, and share insights with the rest of the team
- Work on the product listing on various marketplaces like Amazon, Flipkart, etc.
- Regularly manage promotions in e-commerce portals
- Work on PPC ads on e-commerce portals
- Create strong product content
- Communicate with marketplaces to resolve operational issues
- Implement the business strategy and understand the marketplace
- Analyze and optimize campaigns in e commerce portals Responsibilities
- Assist in the formulation of strategies to build a lasting digital connection with consumers
- Plan and monitor the ongoing company presence on social media (LinkedIn, Twitter, Face book etc.)
- Launch optimized online adverts through Google Ad words, Face book etc. to increase company and brand awareness
- Be actively involved in SEO efforts (keyword image optimization etc.)
- Prepare online newsletters and promotional emails and organize their distribution through various channels
- Provide creative ideas for content marketing and update website
- Collaborate with designers to improve the user experience
- Measure the performance of digital marketing efforts using a variety of Web analytics tools
(Google Analytics, Web Trends etc.) - Acquire insight into online marketing trends and keep strategies up-to-date
- Maintain partnerships with media agencies and vendors
Job Requirements
- Proven experience as Digital Marketing Executive or similar role. Freshers can apply with relavent knowledge
- Excellent understanding of digital marketing concepts and best practice
- Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM
- Good knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)
- Skills and experience in creative content writing
- Good Presentation Skills
- Analytical mindset and critical thinking
- Excellent communication and interpersonal skills
- Any Degree with relevant skill set
- MS-Office
- Digital marketing – basics
Company name: Supernova instruments
Website: https://www.supernovainstruments.com
Salary: ₹10,000 – ₹20,000 a month
