GUVI – Digital Marketing Specialist 192 views

About Company

Our focus is sharp and we have a holistic approach to expand performance by increasing productivity and effectiveness of individuals. Our perspective is powerful with right Guidance at right time. We have 8+years’ experience in the industry for which we can assess employee competencies against job requirements, identify gaps and create development plans to enable effectiveness and growth

Job Responsibilities

  • Plan, own, and execute a data-driven & customer-centric Paid Advertising Strategy across Hackerkid product lines to execute the goals of the business with the best ROI
  • Generate & meet the lead requirements from the sales team across channels such as Facebook, Google, Linked In, Quora, and Native Ads. (more platforms are recommended)
  • Analyze Competitors & identify new opportunities using tools like SEMRush and optimize the Paid Advertising strategies consistently.
  • Develop and evolve advanced targeting & segmentation strategies that deliver truly most valuable campaigns
  • Own the business goals across the Marketing Funnel from reducing the Lead Generation cost to optimizing Customer Acquisition Costs
  • Measure & Report the business-related KPIs to management and agree on the actions plans agreed based on data
  • Analyze & draw insights from each paid medium and take necessary actions to meet the ROI goals in close coordination with the sales team.
  • Work with an enterprising team and contribute to organizational goals via self-driven initiatives.
  • Should have worked with a CRM earlier

Company name: GUVI 

Website: https://www.guvi.in/

Salary: ₹25,ooo to ₹36,ooo per month

Experience: 0 – 1 year

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